RapidFire was approached by one of the biggest magazines in the geospatial industry, to be included and quoted in their April 2013 issue which features a section on video gaming. The magazine is called Geospatial World, and enjoys a circulation of 15,000 copies to over 140 countries across the globe
If you’re in the advertising or gaming industry and haven’t heard of them before, its probably for good reason…because the majority of their reader-base include geographers, surveyors, cartographers, academician, researchers and students, engineers, and developers.
The mere fact that an in-game advertising company is featured in a publication of this type is quite a ground-breaking occurrence, and signifies just how big the in-game advertising industry has become.
Geospatial World was particularly interested in our ability to geo-target in-game advertising based on a player’s location around the World. Geo-targeting for those that don’t know, is the ability to selectively choose which Countries, States, or Cities can view the ads we place in video games.
To see us in action in Geospatial World, you can view the PDF version of the magazine via this URL:
http://www.geospatialworld.net/uploads/magazine/Geospatial-World-April-2013-low.pdf
To learn more about the magazine, visit their site at:
http://www.geospatialworld.net/Magazine/index.aspx
If you’re in the advertising or gaming industry and haven’t heard of them before, its probably for good reason…because the majority of their reader-base include geographers, surveyors, cartographers, academician, researchers and students, engineers, and developers.
The mere fact that an in-game advertising company is featured in a publication of this type is quite a ground-breaking occurrence, and signifies just how big the in-game advertising industry has become.
Geospatial World was particularly interested in our ability to geo-target in-game advertising based on a player’s location around the World. Geo-targeting for those that don’t know, is the ability to selectively choose which Countries, States, or Cities can view the ads we place in video games.
To see us in action in Geospatial World, you can view the PDF version of the magazine via this URL:
http://www.geospatialworld.net/uploads/magazine/Geospatial-World-April-2013-low.pdf
To learn more about the magazine, visit their site at:
http://www.geospatialworld.net/Magazine/index.aspx
